Rihanna Directs River Island Campaign Shoot


The Unapologetic singer Rihanna recently announced that she would be partnering with British retailer River Island to design a Spring/Summer 2013 collection called Rihanna For River Island.  Today, bad girl Ri Ri gave us a sneak peek into the campaign shoot that she directed. The campaign was shot by Mario Sorrenti at Milk Studios in Los Angeles. British model Jourdan Dunn, Australian model Stef Bambi and Sudanese-American model Ataui Deng were featured in the shoot.  She tweeted:

My bitches so Bvalgari… Just directed my first ad campaign for my new collection with River Island, Spring/Summer 2013!! And that’s a wrap at the end of a 2 day shoot w/ MARIO SORRENTI

Posted on December 4, 2012, in Campaigns and tagged , , , , . Bookmark the permalink. Leave a comment.

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