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Letoya Luckett Releases Second Webisode of “Life, Love & Music”

I LOVE it when artist give us a peek into their personal and professional lives and no one does it better than Letoya Luckett. Gearing up to release her third studio album sometime this year, Luckett started “Life, Love & Music”, a series of webisodes about a month ago. The series is now on its second episode. She is really giving us a first hand look into the brand that is Letoya Luckett. She is super down to earth and easy to relate to.

Although Luckett may not be using the webisodes as a public relations tactic, I can’t help to think that it was a part of the branding and publicity strategic plan. Either way…Its brillant! See the very first episode below.

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Posted on March 2, 2012, in Entertainment, New Video, Public Relations and tagged , , , . Bookmark the permalink. Leave a comment.

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